A LA CAMPAGNE - NEWSPRINT JOURNAL

An exclusive look into the Giu Giu SS22 collection, à la campagne. 

For this season our limited edition lookbook has taken a personal and raw direction, as designer Giuliana Raggiani arrived in le Lot sans plan. The lookbook was formed organically; an experiment, to see how we can live without our attachments. She found different forms of photography along the way (ie. iPhone, disposable cameras, friends with cameras!) to create a scrap-book photo album to present this season's collection. The models were chosen spontaneously and feature the beautiful and unique people that she met during this time of renewal and discovery. 

32 pages printed on newsprint in Paris.